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How to Run a Successful Social Media Contest

How to Run a Successful Social Media Contest

Social media contests are a great way to get more engagement, visibility, and conversions. You can also tap into the power of online connections and user-generated content. When someone participates in a contest, all their followers see it, and some may even...

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The Foundations of Effective Branding

The Foundations of Effective Branding

In today’s highly competitive world, it is important to establish a strong sense of identity to thrive in this industry. Without effective branding, companies can fade into the background and gradually stop earning revenue. Many businesses like Apple, Nike, Adidas,...

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New Year, New Digital Marketing Strategy

New Year, New Digital Marketing Strategy

Digital marketing is very fluid, and this landscape keeps changing regularly. Strategies that worked in 2019 may not work in 2020, which is why you need to change your approach every year. Unfortunately, many companies don’t even know where to start when it comes to...

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Why Your Business Needs an Updated Website

Why Your Business Needs an Updated Website

The worldwide web is one of the most effective and economically viable ways to market businesses of any size. It isn't uncommon for many business owners to get a website designed, ensure that it is live on the Internet, and forget about it entirely. They feel that's...

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Running A Christmas Facebook Campaign

Running A Christmas Facebook Campaign

Christmas is a busy time for most businesses because people are always in a shopping mood. According to Statista, the total holiday retail sales reach around $730 billion in the US, and holiday sales account for 19.2% of all retail activity. If you want to take...

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6 Ways SEO And PPC Are Better When Used Together

6 Ways SEO And PPC Are Better When Used Together

SEO and PPC are some of the most popular and versatile marketing strategies available today. They approach the target audience from different angles as one is a paid strategy, and the other is an organic technique. Experienced marketers know that SEO and PPC...

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Website Design Mistakes That Will Come Back To Haunt You

Website Design Mistakes That Will Come Back To Haunt You

Website design is a complex task that requires both skill and artistry. A site must perform up to user expectations while still looking great and stay functional. Mistakes and design issues can come back to haunt you later. Here’s a look at some of the most common...

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