The Foundations of Effective Branding

The Foundations of Effective Branding

In today’s highly competitive world, it is important to establish a strong sense of identity to thrive in this industry. Without effective branding, companies can fade into the background and gradually stop earning revenue. Many businesses like Apple, Nike, Adidas,...
Why Your Business Needs an Updated Website

Why Your Business Needs an Updated Website

The worldwide web is one of the most effective and economically viable ways to market businesses of any size. It isn’t uncommon for many business owners to get a website designed, ensure that it is live on the Internet, and forget about it entirely. They feel...
Branding – Your Key to Success

Branding – Your Key to Success

Think of your favourite brand. Is it Apple? Coca-Cola? Nike? No matter which brand you picked, immediately an image came to mind; a colour, a font, a style. Branding is the most important thing you can do for your business. On average it takes 5-7 interactions with...