by mhepburn | Mar 24, 2020 | Blog Writing, Search Engine Optimization, Tips & Tricks
If you have a business blog, you are likely aware of how crucial it is to keep it updated and current. But it’s also essential to know how to optimize your blog posts for SEO. The fact is that many businesses fail to use the marketing potential this avenue...
by mhepburn | Feb 14, 2020 | Social Media Marketing, Tips & Tricks
Social media contests are a great way to get more engagement, visibility, and conversions. You can also tap into the power of online connections and user-generated content. When someone participates in a contest, all their followers see it, and some may even...
by mhepburn | Jan 29, 2020 | Branding, Tips & Tricks
In today’s highly competitive world, it is important to establish a strong sense of identity to thrive in this industry. Without effective branding, companies can fade into the background and gradually stop earning revenue. Many businesses like Apple, Nike, Adidas,...
by mhepburn | Oct 7, 2019 | Social Media Marketing, Tips & Tricks
Modern marketing is a complex system that involves several distinct strategies. Businesses aim to approach clients from multiple directions to increase conversion rates and earn more profits. There are dozens of strategies available today, and most companies attempt...
by Shelby Stone | Aug 28, 2019 | Social Media Marketing, Tips & Tricks
Engagement on your Facebook page occurs whenever someone completes an action on it. Comments, shares, and likes are just a few of the most common examples. However, tagging someone in a post or monitoring location are included as well. This aspect of Facebook...
by Shelby Stone | Aug 16, 2019 | Pay-Per-Click Advertising, Tips & Tricks
Landing pages are arguably one of the most crucial aspects for generating leads, and yet several companies out there avoid using them entirely. Companies prioritize their homepage, and with good reason. After all, your homepage is the first thing that your visitors...