Tips & Tricks

/Tips & Tricks

March 2019

Branding – Your Key to Success


Think of your favourite brand. Is it Apple? Coca-Cola? Nike? No matter which brand you picked, immediately an image came to mind; a colour, a font, a style. Branding is the most important thing you can do for your business. On average it takes 5-7 interactions with your brand, whether that be social media, traditional [...]

Branding – Your Key to Success2019-03-18T18:52:27+00:00

Should Your Website Have A Blog?


Blogs are probably the first thing that small business owners learn about when researching SEO concepts. “Should I add a blog to my website” is one of the most common questions that we get. It’s a proven fact that blogs can boost your SEO rankings. However, it is important to understand how they work, what [...]

Should Your Website Have A Blog?2019-03-13T13:50:59+00:00

February 2019

Ideas to Keep Your Content Fresh


Let's face it, creating fresh, new, quality content for a blog or website constantly can become really difficult. It's something that plagues content managers frequently and can be a major cause of frustration. However, stale content will bore readers and they might not visit your website again, which is something no business owner wants to [...]

Ideas to Keep Your Content Fresh2019-02-22T15:16:07+00:00

3 On-Page Ranking Factors


On-page SEO is the technique used to optimize every page on your website in order to gain a higher ranking on the SERPs. On-Page SEO involves technical aspects as well as the content on your website. The ultimate goal of using it is to ensure that you’re speaking the language that search engines understand. Web [...]

3 On-Page Ranking Factors2019-02-07T17:37:46+00:00

December 2018

A Year In Review: Social Media Stats for 2018


As 2019 appears on the horizon, let’s delve into the vast world of social media and take a look at some of the amazing 2018 stats. Keeping these in view will help you design a thorough social media marketing strategy for the forthcoming year. Take a look at some of the most notable social media [...]

A Year In Review: Social Media Stats for 20182018-12-18T18:48:06+00:00

A Year In Review: Reputation Management Stats for 2018


People are increasingly searching online for information and to formulate opinions on businesses and people. It’s rare for people to scroll down on the search results that show up below the first three entries, making first impressions even more crucial in creating a strong online presence. It means you need to take every opportunity to [...]

A Year In Review: Reputation Management Stats for 20182018-12-18T15:55:58+00:00

A Year In Review: SEO Stats for 2018


While some people believe that Search Engine Optimization is on the way out, the fact is that it’s very much alive and kicking...and very much a necessity for your business. If you are one of the naysayers, here are some up-to-date stats to prove that SEO is anything but down and out: 93% of online [...]

A Year In Review: SEO Stats for 20182018-12-18T13:43:49+00:00

5 Reasons You Need An Online Reputation Management Strategy


It takes a considerable amount of effort, time and dedication to set up and grow your business. Unfortunately, in the digital world, it doesn’t take very long for a few negative reviews and comments online to wound the image that you have so painstakingly created over the years. Speculations, rumors, and gossip are an inherent [...]

5 Reasons You Need An Online Reputation Management Strategy2018-12-04T20:55:28+00:00

Benefits Of Using Pay-Per Click Advertising


When small businesses are building their digital marketing strategies, they want to incorporate techniques that will give them quick results. If you are a startup, it becomes even more important to market your products or services in a very effective way, so you can get a quick response from potential customers, and better your sales. [...]

Benefits Of Using Pay-Per Click Advertising2018-12-04T20:42:28+00:00

November 2018

Tips to Get Your Website More Traffic


Almost every business big and small has an online presence today. In fact, it is one of the best ways to gain visibility in a very competitive market space and attract new customers. More traffic to your business site means a larger number of potential customers seeing your services or products. Every business owner recognizes [...]

Tips to Get Your Website More Traffic2018-11-15T17:21:13+00:00