/Tag: SEO

April 2018

SEO vs. PPC – What are the Differences? 


SEO and PPC are very important strategies in our modern digital marketing world. Almost every marketing campaign includes both of these fields. Expert marketers aim to approach prospective customers from different directions, which is why they use multiple techniques. SEO and PPC are based on search engines but approach prospects from two different directions. At [...]

SEO vs. PPC – What are the Differences? 2018-07-24T20:28:38+00:00

What are the SEO Benefits of Social Media?


Most business owners tend to work on their social media marketing strategies in a vacuum of sorts. They focus largely on brand awareness, the overall number of followers they attract, as well as sales that they directly attribute to their social media campaigns. But, there is another major benefit of developing & maintaining a solid [...]

What are the SEO Benefits of Social Media?2018-07-24T20:25:19+00:00

What is SEO?


SEO is the process of improving a website’s visibility on organic (un-paid) SERPs (search engine result pages). This particular goal is accomplished by building a search engine-friendly website structure, optimized link landscape and internal navigation, and content optimization. Search Engine Optimization is an art and a science, but it is also the discipline of ensuring [...]

What is SEO?2018-07-24T20:23:17+00:00

January 2018

Do I Need SEO for my Business?


Search Engine Optimization (SEO) is a complicated marketing technique that includes many strategies. It takes time to implement and results are only visible after a few months of hard work. But this marketing field has a higher ROI than traditional print or TV ads. Search Engine Optimization also helps improve the overall quality of a [...]

Do I Need SEO for my Business?2018-07-24T19:59:39+00:00

December 2017

What are 5 Things you Need to Know About SEO & Social Media?


Social media and Search Engine Optimization (SEO) are extremely powerful tools that you can incorporate into your online marketing efforts to boost sales and improve your visibility on the web. Most businesses use different social media platforms to promote their products and services and increase sales. Here are 5 things you need to know about [...]

What are 5 Things you Need to Know About SEO & Social Media?2018-07-27T08:00:20+00:00

August 2016

How Does SEO Help My Business


SEO or search engine optimization helps small businesses to create fast, user-friendly and robust websites that have high rankings in the major search engines. In effect, this brings in qualified potential clients to their websites and ultimately boosts conversion rates. SEO is also vital for helping to create brand awareness since people generally trust websites [...]

How Does SEO Help My Business2018-07-24T20:11:27+00:00

July 2016

How YouTube Can Help Business Owners and Managers


Nowadays, simply offering the best services is no longer enough. With so many business options out there, the competition can be overwhelming, and it is really hard to promote the services you offer via the traditional marketing campaign methods. They are certainly not the most cost-efficient option for your profession. And this is where the Internet [...]

How YouTube Can Help Business Owners and Managers2018-07-24T20:07:26+00:00